gamescom 2012 Fans First to Play Call of Duty®: Black Ops II Multiplayer
Company: Activision
London, UK – 9th August, 2012 – Gamescom 2012 fans, mark your calendars for the world premiere of Call of Duty®: Black Ops II Multiplayer and the opportunity to be among the first to play on Xbox 360 before its release on 13th November 2012.

Starting day one of Gamescom on 15th August, attendees can go to the Call of Duty®: Black Ops II booth located in Hall 6, booth A21/B30- A31/B30 to compete in the massive Call of Duty Multiplayer arena and go hands-on with award-winning developer Treyarch’s new title.

Fans around the globe can also share in the exclusive reveal. In collaboration with Xbox, Wednesday’s World Premiere will be streamed live from Gamescom directly to Xbox LIVE® online entertainment network for all Xbox LIVE members throughout Europe and in the United States and Canada. Hosted by Xbox LIVE’s Major Nelson and AceyBongos, the world reveal featuring live gameplay from the show floor will be streamed daily starting on Wednesday 15th Aug from 5 p.m with exclusive interviews with the developers of the game. In addition to the stream on Xbox LIVE, the show will also be live streamed online on Xbox.com in the UK, CallofDuty.com, Facebook.com/codblackops as well as Twitch.tv/treyarch. The World Premiere content will be available in its entirety via Xbox LIVE video-on-demand shortly after the live broadcast in participating countries. Additional broadcast outlets will be revealed at a later date.

Turtle Beach is also part of the Call of Duty® arena experience at Gamescom 2012. In partnership with Activision Publishing, Inc. and Treyarch, Turtle Beach will be offering attendees a chance to win a tournament round at its booth (Hall 6.1, booth C10) and earn a V.I.P. Express Pass to Activision’s Call of Duty: Black Ops II multiplayer arena.

Thibaud de Saint-Quentin, executive vice president and CEO of European Publishing at Activision, said: “With more than a quarter of a million visitors expected over four days, Gamescom provides the perfect opportunity to reveal the new Call of Duty®: Black Ops II multiplayer to European players and gaming fans from around the world. Gamescom 2012 will be the most exciting and engaging to date.”

About Treyarch
Treyarch is an industry-leading game developer, wholly owned by Activision Publishing, Inc. whose previous game Call of Duty: Black Ops set an entertainment launch opening record upon its release in 2010 and continues to be one of the best-selling games of all time, according to NPD and GfK Chart-Track.

About Activision Publishing, Inc.
Headquartered in Santa Monica, California, Activision Publishing, Inc. is a leading worldwide developer, publisher and distributor of interactive entertainment and leisure products.

Activision maintains operations in the U.S., Canada, the United Kingdom, France, Germany, Ireland, Italy, Sweden, Spain, Norway, Denmark, the Netherlands, Australia, South Korea, mainland China and the region of Taiwan. More information about Activision and its products can be found on the company’s website, www.activision.com.

Cautionary Note Regarding Forward-looking Statements: Information in this press release that involves Activision Publishing's expectations, plans, intentions or strategies regarding the future, including statements about the expected release date of Call of Duty: Black Ops II are forward-looking statements that are not facts and involve a number of risks and uncertainties. Factors that could cause Activision Publishing's actual future results to differ materially from those expressed in the forward-looking statements set forth in this release include unanticipated product delays and other factors identified in the risk factors sections of Activision Blizzard's most recent annual report on Form 10-K and any subsequent quarterly reports on Form 10-Q. The forward-looking statements in this release are based upon information available to Activision Publishing and Activision Blizzard as of the date of this release, and neither Activision Publishing nor Activision Blizzard assumes any obligation to update any such forward-looking statements. Forward-looking statements believed to be true when made may ultimately prove to be incorrect. These statements are not guarantees of the future performance of Activision Publishing or Activision Blizzard and are subject to risks, uncertainties and other factors, some of which are beyond its control and may cause actual results to differ materially from current expectations.

ACTIVISION, CALL OF DUTY, CALL OF DUTY BLACK OPS are trademarks of Activision Publishing, Inc.

Microsoft, Xbox, Xbox 360, Xbox LIVE, and the Xbox logos are trademarks of the Microsoft group of companies.
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