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Atari's Tycoon City(TM): New York Ships to Stores Nationwide
Company: Atari
Date: 22 Feb 2006
NEW YORK, Feb. 22 /PRNewswire-FirstCall/ -- Atari, Inc. (Nasdaq: ATAR - News) announced today that Tycoon City(TM): New York, the PC game that challenges players to build the business empire of their dreams and "make it big" in Manhattan, has shipped to stores nationwide. In Tycoon City: New York, players aim to become moguls by constructing and customizing hundreds of businesses in a bustling and realistic simulation of New York City. Players must create and improve their businesses to outclass the competition and become rich and famous in New York City. Developed by Deep Red Games, Tycoon City: New York is rated "T" for Teen.
"Tycoon City: New York City gives everyone the opportunity to make the Big Apple their own playground," said Matt Collins, Director of Brand Marketing, Atari, Inc. "Whether it is running a nightclub, constructing a skyscraper, or overseeing a Broadway production, Tycoon City: New York offers the most authentic NYC experience out there."
Recreated in highly detailed 3D imagery and featuring famous landmarks such as the Statue of Liberty, the Empire State Building and Times Square, Tycoon City: New York offers players a realistic simulation of the city that never sleeps. Over two dozen in-game partners, including TIME Magazine, Marquee, Nokia and Tag Heuer, to name a few, lend the game added realism. As a result of the partnership with TIME Magazine, players that reach the top of their game will see their likeness promoted on virtual TIME Magazine covers.
In Tycoon City: New York, players start from humble beginnings as a budding entrepreneur and build a Manhattan empire by creating, upgrading, and customizing more than 100 types of major businesses based on the needs of real New Yorkers in the game. Some challenges include overseeing a media conglomerate, owning a hot new restaurant and managing a Wall Street financial firm. High-profile industries, real-world brands and a bustling round-the- clock lifestyle give every player the chance to make it. All of these challenges take place in authentic New York neighborhoods like the East Village, Chelsea and Greenwich Village.
Additional information about the franchise is available at http://www.atari.com/tycooncity.
About Atari
New York-based Atari, Inc. (Nasdaq: ATAR - News) develops interactive games for all platforms and is one of the largest third-party publishers of interactive entertainment software in the U.S. The Company's 1,000+ titles include hard- core, genre-defining franchises such as DRIVER(TM), The Matrix(TM) (Enter The Matrix and The Matrix: Path of Neo), Stuntman(TM) and Test Drive®; and mass- market and children's franchises such as Nickelodeon's Blue's Clues(TM) and Dora the Explorer(TM), and Dragon Ball Z®. Atari, Inc. is a majority-owned subsidiary of France-based Infogrames Entertainment SA (Euronext - ISIN: FR- 0000052573), the largest interactive games publisher in Europe. For more information, visit http://www.atari.com.
Safe Harbor Statement
With the exception of the historical information contained in this release, the matters described herein contain certain "forward-looking statements" that are made pursuant to the Safe Harbor provisions of the Private Securities Litigation Reform Act of 1995. Forward-looking statements in this release are not promises or guarantees and are subject to risks and uncertainties that could cause our actual results to differ materially from those anticipated. These statements are based on management's current expectations and assumptions and are naturally subject to uncertainty and changes in circumstances. We caution you not to place undue reliance upon any such forward-looking statements. Actual results may vary materially from those expressed or implied by the statements herein. Some of the factors which could cause our results to differ materially include the following: the loss of key customers, such as Wal-Mart, Best Buy, Target, GameStop and EB Games; delays in product development and related product release schedules; inability to secure capital; loss of our credit facility; adapting to the rapidly changing industry technology, including new console technology; maintaining relationships with leading independent video game software developers; maintaining or acquiring licenses to intellectual property; fluctuations in the Company's quarterly net revenues and results of operations based on the seasonality of our industry; the termination or modification of our agreements with hardware manufacturers; and other factors described in our SEC filings, including our Annual Report on Form 10-K for the year ended March 31, 2005 and our quarterly reports on Form 10-Q.
The Company undertakes no duty to update any forward-looking statements to conform the statement to actual results or changes in the Company's expectations.
ATARI, the ATARI logo, and Tycoon City: New York game title and logos are trademarks or registered trademarks of Atari Interactive, Inc. or its affiliates.
The ESRB rating icons are registered trademarks of the Entertainment Software Association.
All other trademarks are the property of their respective owners.
"Tycoon City: New York City gives everyone the opportunity to make the Big Apple their own playground," said Matt Collins, Director of Brand Marketing, Atari, Inc. "Whether it is running a nightclub, constructing a skyscraper, or overseeing a Broadway production, Tycoon City: New York offers the most authentic NYC experience out there."
Recreated in highly detailed 3D imagery and featuring famous landmarks such as the Statue of Liberty, the Empire State Building and Times Square, Tycoon City: New York offers players a realistic simulation of the city that never sleeps. Over two dozen in-game partners, including TIME Magazine, Marquee, Nokia and Tag Heuer, to name a few, lend the game added realism. As a result of the partnership with TIME Magazine, players that reach the top of their game will see their likeness promoted on virtual TIME Magazine covers.
In Tycoon City: New York, players start from humble beginnings as a budding entrepreneur and build a Manhattan empire by creating, upgrading, and customizing more than 100 types of major businesses based on the needs of real New Yorkers in the game. Some challenges include overseeing a media conglomerate, owning a hot new restaurant and managing a Wall Street financial firm. High-profile industries, real-world brands and a bustling round-the- clock lifestyle give every player the chance to make it. All of these challenges take place in authentic New York neighborhoods like the East Village, Chelsea and Greenwich Village.
Additional information about the franchise is available at http://www.atari.com/tycooncity.
About Atari
New York-based Atari, Inc. (Nasdaq: ATAR - News) develops interactive games for all platforms and is one of the largest third-party publishers of interactive entertainment software in the U.S. The Company's 1,000+ titles include hard- core, genre-defining franchises such as DRIVER(TM), The Matrix(TM) (Enter The Matrix and The Matrix: Path of Neo), Stuntman(TM) and Test Drive®; and mass- market and children's franchises such as Nickelodeon's Blue's Clues(TM) and Dora the Explorer(TM), and Dragon Ball Z®. Atari, Inc. is a majority-owned subsidiary of France-based Infogrames Entertainment SA (Euronext - ISIN: FR- 0000052573), the largest interactive games publisher in Europe. For more information, visit http://www.atari.com.
Safe Harbor Statement
With the exception of the historical information contained in this release, the matters described herein contain certain "forward-looking statements" that are made pursuant to the Safe Harbor provisions of the Private Securities Litigation Reform Act of 1995. Forward-looking statements in this release are not promises or guarantees and are subject to risks and uncertainties that could cause our actual results to differ materially from those anticipated. These statements are based on management's current expectations and assumptions and are naturally subject to uncertainty and changes in circumstances. We caution you not to place undue reliance upon any such forward-looking statements. Actual results may vary materially from those expressed or implied by the statements herein. Some of the factors which could cause our results to differ materially include the following: the loss of key customers, such as Wal-Mart, Best Buy, Target, GameStop and EB Games; delays in product development and related product release schedules; inability to secure capital; loss of our credit facility; adapting to the rapidly changing industry technology, including new console technology; maintaining relationships with leading independent video game software developers; maintaining or acquiring licenses to intellectual property; fluctuations in the Company's quarterly net revenues and results of operations based on the seasonality of our industry; the termination or modification of our agreements with hardware manufacturers; and other factors described in our SEC filings, including our Annual Report on Form 10-K for the year ended March 31, 2005 and our quarterly reports on Form 10-Q.
The Company undertakes no duty to update any forward-looking statements to conform the statement to actual results or changes in the Company's expectations.
ATARI, the ATARI logo, and Tycoon City: New York game title and logos are trademarks or registered trademarks of Atari Interactive, Inc. or its affiliates.
The ESRB rating icons are registered trademarks of the Entertainment Software Association.
All other trademarks are the property of their respective owners.
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Game: Tycoon City: New York (PC)
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Game: Tycoon City: New York (PC)
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