Navigation
Special Ops Media Relaunches Atari's Dragonball Z Site
Company: Atari
Date: 11 Jul 2007
NEW YORK, July 10 /PRNewswire/ -- Special Ops Media, a full-service interactive advertising agency that has achieved a national reputation for its expertise in creative services, online marketing and strategy, online media (planning and buying) and online publicity, has been engaged to redesign and restructure Atari's official Dragonball Z website (www.atari.com/dragonballz/). The relaunched website has a sleeker, more modern feel while staying consistent with the Dragonball Z universe and the entire catalog of games.
"We are extremely happy to once again be working with Atari," said Taylor Margis-Noguera, Executive Vice President of Business Development Special Ops Media. "From our previous work on Test Drive Unlimited through today, Atari consistently presents us with established brands that transform into deeply attractive and addictive projects."
Special Ops Media built a function into the Dragonball Z official Atari website that allows users to change the look and feel of the website, to feature one of the Dragonball Z characters, encouraging repeat visits. Also, Special Ops Media developed the site with scalability in mind, creating an easily updatable interface from which Atari can upload their latest videos, games and news.
"Special Ops Media expertly collaborated with us to produce a highly creative and easily navigable interactive website for our users," said Emily Anadu of Atari. "They have consistently provided innovative solutions on a wide range of campaigns."
About Special Ops Media
Special Ops Media (SOM) is a full-service interactive agency that provides clients with the opportunity to have all of their online needs serviced within a single organization. SOM has achieved a national reputation for their expertise in online marketing & strategy, online media (planning and buying), creative services and online publicity. SOM's highly original and well- orchestrated digital campaigns employ viral initiatives, guerrilla marketing and other grassroots tactics, in addition to traditional interactive advertising methods. Since its founding in 2002, SOM has created and managed innovative and attention-grabbing campaigns for a wide variety of major national and international brands including, but not limited to: Puma North America; The Coca-Cola Company; Penguin Publishing; Dell Computer; MTV, Showtime and Clearasil; Universal Pictures: Focus Features; Lionsgate; Paramount (theatrical and DVD releases); major record labels such as Geffen, Capitol, and Columbia, and video game publishers including Ubisoft, Rockstar Games and Atari. In less than four years, SOM has expanded enormously, and currently employs more than 70 professionals in their New York City and Los Angeles offices. For more information, please see www.specialopsmedia.com.
About Infogrames Entertainment and Atari
Infogrames Entertainment (IESA), the parent company of the Atari Group, is listed on the Paris Euronext stock exchange (ISIN code: FR-0000052573) and has two principal subsidiaries: Atari Europe, a privately-held company, and Atari, Inc., a United States corporation listed on Nasdaq (ATAR). The Atari Group is a major international producer, publisher and distributor of interactive entertainment software for all market segments and in all existing game formats (Microsoft, Nintendo and Sony) and on CD-ROM for PC. Its games are sold in more than 60 countries. The Atari Group's extensive catalogue of popular games is based on original franchises (Alone in the Dark, V-Rally, Test Drive, Roller Coaster Tycoon, etc.) and international licenses (Dragon Ball Z, Dungeons & Dragons, etc.). For more information: http://www.atari.com
"We are extremely happy to once again be working with Atari," said Taylor Margis-Noguera, Executive Vice President of Business Development Special Ops Media. "From our previous work on Test Drive Unlimited through today, Atari consistently presents us with established brands that transform into deeply attractive and addictive projects."
Special Ops Media built a function into the Dragonball Z official Atari website that allows users to change the look and feel of the website, to feature one of the Dragonball Z characters, encouraging repeat visits. Also, Special Ops Media developed the site with scalability in mind, creating an easily updatable interface from which Atari can upload their latest videos, games and news.
"Special Ops Media expertly collaborated with us to produce a highly creative and easily navigable interactive website for our users," said Emily Anadu of Atari. "They have consistently provided innovative solutions on a wide range of campaigns."
About Special Ops Media
Special Ops Media (SOM) is a full-service interactive agency that provides clients with the opportunity to have all of their online needs serviced within a single organization. SOM has achieved a national reputation for their expertise in online marketing & strategy, online media (planning and buying), creative services and online publicity. SOM's highly original and well- orchestrated digital campaigns employ viral initiatives, guerrilla marketing and other grassroots tactics, in addition to traditional interactive advertising methods. Since its founding in 2002, SOM has created and managed innovative and attention-grabbing campaigns for a wide variety of major national and international brands including, but not limited to: Puma North America; The Coca-Cola Company; Penguin Publishing; Dell Computer; MTV, Showtime and Clearasil; Universal Pictures: Focus Features; Lionsgate; Paramount (theatrical and DVD releases); major record labels such as Geffen, Capitol, and Columbia, and video game publishers including Ubisoft, Rockstar Games and Atari. In less than four years, SOM has expanded enormously, and currently employs more than 70 professionals in their New York City and Los Angeles offices. For more information, please see www.specialopsmedia.com.
About Infogrames Entertainment and Atari
Infogrames Entertainment (IESA), the parent company of the Atari Group, is listed on the Paris Euronext stock exchange (ISIN code: FR-0000052573) and has two principal subsidiaries: Atari Europe, a privately-held company, and Atari, Inc., a United States corporation listed on Nasdaq (ATAR). The Atari Group is a major international producer, publisher and distributor of interactive entertainment software for all market segments and in all existing game formats (Microsoft, Nintendo and Sony) and on CD-ROM for PC. Its games are sold in more than 60 countries. The Atari Group's extensive catalogue of popular games is based on original franchises (Alone in the Dark, V-Rally, Test Drive, Roller Coaster Tycoon, etc.) and international licenses (Dragon Ball Z, Dungeons & Dragons, etc.). For more information: http://www.atari.com
Related Resources:
None
Game: Dragon Ball Z: Budokai Tenkaichi 3 (Playstation 2)
None
Game: Dragon Ball Z: Budokai Tenkaichi 3 (Playstation 2)
DEMOS
PATCHES - CHEATS
REVIEWS
GAME VIDEOS
Live for Speed S2 Z25 Demo..
Torchlight v1.12 Demo
Dark Salvation Demo and v1..
Painkiller: Resurrection U..
Painkiller: Resurrection D..
Torchlight v1.12 Demo
Dark Salvation Demo and v1..
Painkiller: Resurrection U..
Painkiller: Resurrection D..
Unreal Tournament 3 Bonus ..
Dragon Age: Origins v1.01a..
FIFA Manager 10 v2.0.0.3 P..
Darkest of Days Level Editor
Close Combat: The Longest ..
Dragon Age: Origins v1.01a..
FIFA Manager 10 v2.0.0.3 P..
Darkest of Days Level Editor
Close Combat: The Longest ..
NEWS ENTRIES
THIS WEEK'S MOST POPULAR DOWNLOADS
Live for Speed S2 Z25 Demo and Patch Torchlight v1.12 Demo Dark Salvation Demo and v1.0.6 Patch Unreal Development Kit Released for Free GamersHell.com League of Legends Giveaway Painkiller: Resurrection Updated Demo Lineage II Chaotic Throne: Gracia Epilogue PTS Client
Lineage II Chaotic Throne: Gracia Final Client (client) Call of Duty 4: Modern Warfare v1.7 Patch (patch) Call of Duty 4: Modern Warfare v1.6 Patch (patch) Call of Duty: World at War v1.5 to v1.6 Patch (patch) Soul of the Ultimate Nation Client (09-10-13) (client) Cabal Online v460 EU Client (client) Call of Duty 4: Modern Warfare Demo (demo)