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Backyard Football® '10 Kicks Off This Football Season as a Family Friendly Game on Xbox 360
Company: Atari
Date: 09 Sep 2009
New York – September 8, 2009 – Atari, one of the world’s most recognized video game publishers, announced today plans to release the newest installment of the number one youth football video game franchise this October with Backyard Football ’10. For the first time ever, this must have title will be on the Xbox 360® video game and entertainment system from Microsoft and has earned Microsoft’s “Family Friendly” status, which requires the game to pass a strict set of criteria based on rating, ease of play and audience appeal. Backyard Football ’10, which also returns to Wii™ and PlayStation®2 computer entertainment system, features new co-op play for exciting 2 vs 2 action and is packed with a roster full of NFL superstars featured as animated middle-schoolers in the game.
Backyard Football ’10, featuring NFL players as kids, combines realistic NFL plays and strategies with wild arcade style power moves and comical scenarios so gamers of all ages can learn the fundamentals of football while having fun. Multiple levels make it easy enough for beginners, yet challenging enough for even die-hard football fans.
“Featuring NFL players as kids gives youth gamers a unique and friendly environment to interact with their favorite NFL stars, while providing easy game-play for consumers of all ages” said Keith Gordon, Vice President of Licensing, NFL PLAYERS. “We’re very happy about what Backyard Football ’10 has to offer.”
In addition to new co-op, 2 vs. 2 multi-player action, Backyard Football ‘10 features enhanced controls, new unlockables, insane power ups, custom teams and characters, multiple play modes (single player, season play, tournament and all-pro) as well as a hall of fame from Backyard Football ’09.
Rated “E” (for everyone) by ESRB, Backyard Football ’10 will be available on Xbox 360 ($39.99), Wii™ ($29.99) and PlayStation®2 computer entertainment system ($19.99).
Backyard Football is part of the Backyard Sports series, the only game brand licensed by nearly ALL professional US sports leagues: National Football League (NFL), NFL PLAYERS, Major League Baseball, Major League Baseball Players Association, National Basketball Association, and National Hockey League. Since 1996, the franchise has sold nearly 12 million units and has received over a hundred awards. What’s more, according to an independent study, 15 percent of boys in the United States ages five to 10 own at least one Backyard Sports game.
About Humongous Inc.
Humongous, Inc. publishes the award-winning Backyard Sports video games series — the best selling sports gaming franchise for kids. Founded in 1992, Humongous (formerly Humongous Entertainment) is owned by France-based Atari, SA, a videogames publisher in Europe. Humongous’ Backyard Sports series is only game brand licensed by nearly ALL professional US sports leagues: Major League Baseball, Major League Baseball Players Association, National Football League, NFL PLAYERS, National Basketball Association, and National Hockey League. Since 1996, the franchise has sold over 10 million units and has received over a hundred awards. What’s more, according to an independent study, 15 percent of boys in the United States ages five to 10 own at least one Backyard Sports game. Along with Backyard Sports, Humongous is recognized for high-quality, animated PC games starring original characters. For more information: www.backyardsports.com
About Atari:
The Atari group, mainly comprised of the Atari brand, Atari catalogue of IPs, Cryptic Studios Inc., Eden Games and its newly created London studio, is a global creator, producer and publisher of interactive entertainment software for all market segments and all interactive game platforms including consoles from Microsoft, Nintendo and Sony, advanced smartphones, Personal Computers, web and online. Its games are sold in more than 50 countries through an international distribution network; Atari also distributes video games notably in North America, through its US subsidiary Atari Inc. and direct to consumers via www.atari.com.
Atari benefits from an extensive catalogue of popular games based on original franchises (Test Drive, Alone in the Dark, V-Rally, My Horse & Me, Backyard Sports franchise, Total Annihilation, etc.), Cryptic Studios titles (Star Trek Online, Champions Online), publishing properties (Ghostbusters, The Chronicles of Riddick, Race Pro etc.), international licenses (Dungeons & Dragons, Jamie Oliver etc.) and classic games covering the entire history of the video game industry (Pong, Missile Command, Asteroids etc).
© 2009 Atari Europe SASU. All rights reserved.
Atari word mark and logo are trademarks owned by Atari Interactive, Inc.
Safe Harbor Statement
With the exception of the historical information contained in this release, the matters described herein contain certain "forward-looking statements" that are made pursuant to the Safe Harbor provisions of the Private Securities Litigation Reform Act of 1995. Forward-looking statements in this release are not promises or guarantees and are subject to risks and uncertainties that could cause our actual results to differ materially from those anticipated. These statements are based on management's current expectations and assumptions and are naturally subject to uncertainty and changes in circumstances. We caution you not to place undue reliance upon any such forward-looking statements. Actual results may vary materially from those expressed or implied by the statements herein. Some of the factors which could cause our results to differ materially include the following: the loss of key customers, such as Wal-Mart, Best Buy, Target, and GameStop; delays in product development and related product release schedules; inability to secure capital; loss of our credit facilities, adapting to the rapidly changing industry technology, including new console technology; maintaining relationships with leading independent videogame software developers; maintaining or acquiring licenses to intellectual property; fluctuations in the Company's quarterly net revenues and results of operations based on the seasonality of our industry; the termination or modification of our agreements with hardware manufacturers; and other factors described in our SEC filings.
The Company undertakes no duty to update any forward-looking statements to conform the statement to actual results or changes in the Company's expectations.
###
©2009 NFL Properties LLC. Team names and logos are trademarks of the teams indicated. All other (NFL-related marks) are trademarks of the National Football League. Officially Licensed Product of NFL PLAYERS | WWW.NFLPLAYERS.COM
Microsoft, Xbox, Xbox 360, Xbox LIVE, and the Xbox logos are trademarks of the Microsoft group of companies.
“PlayStation” and the “PS” Family logo are registered trademarks of Sony Computer Entertainment Inc.
Wii and Nintendo DS are trademarks of Nintendo. © 2006 Nintendo.
Backyard Football ’10, featuring NFL players as kids, combines realistic NFL plays and strategies with wild arcade style power moves and comical scenarios so gamers of all ages can learn the fundamentals of football while having fun. Multiple levels make it easy enough for beginners, yet challenging enough for even die-hard football fans.
“Featuring NFL players as kids gives youth gamers a unique and friendly environment to interact with their favorite NFL stars, while providing easy game-play for consumers of all ages” said Keith Gordon, Vice President of Licensing, NFL PLAYERS. “We’re very happy about what Backyard Football ’10 has to offer.”
In addition to new co-op, 2 vs. 2 multi-player action, Backyard Football ‘10 features enhanced controls, new unlockables, insane power ups, custom teams and characters, multiple play modes (single player, season play, tournament and all-pro) as well as a hall of fame from Backyard Football ’09.
Rated “E” (for everyone) by ESRB, Backyard Football ’10 will be available on Xbox 360 ($39.99), Wii™ ($29.99) and PlayStation®2 computer entertainment system ($19.99).
Backyard Football is part of the Backyard Sports series, the only game brand licensed by nearly ALL professional US sports leagues: National Football League (NFL), NFL PLAYERS, Major League Baseball, Major League Baseball Players Association, National Basketball Association, and National Hockey League. Since 1996, the franchise has sold nearly 12 million units and has received over a hundred awards. What’s more, according to an independent study, 15 percent of boys in the United States ages five to 10 own at least one Backyard Sports game.
About Humongous Inc.
Humongous, Inc. publishes the award-winning Backyard Sports video games series — the best selling sports gaming franchise for kids. Founded in 1992, Humongous (formerly Humongous Entertainment) is owned by France-based Atari, SA, a videogames publisher in Europe. Humongous’ Backyard Sports series is only game brand licensed by nearly ALL professional US sports leagues: Major League Baseball, Major League Baseball Players Association, National Football League, NFL PLAYERS, National Basketball Association, and National Hockey League. Since 1996, the franchise has sold over 10 million units and has received over a hundred awards. What’s more, according to an independent study, 15 percent of boys in the United States ages five to 10 own at least one Backyard Sports game. Along with Backyard Sports, Humongous is recognized for high-quality, animated PC games starring original characters. For more information: www.backyardsports.com
About Atari:
The Atari group, mainly comprised of the Atari brand, Atari catalogue of IPs, Cryptic Studios Inc., Eden Games and its newly created London studio, is a global creator, producer and publisher of interactive entertainment software for all market segments and all interactive game platforms including consoles from Microsoft, Nintendo and Sony, advanced smartphones, Personal Computers, web and online. Its games are sold in more than 50 countries through an international distribution network; Atari also distributes video games notably in North America, through its US subsidiary Atari Inc. and direct to consumers via www.atari.com.
Atari benefits from an extensive catalogue of popular games based on original franchises (Test Drive, Alone in the Dark, V-Rally, My Horse & Me, Backyard Sports franchise, Total Annihilation, etc.), Cryptic Studios titles (Star Trek Online, Champions Online), publishing properties (Ghostbusters, The Chronicles of Riddick, Race Pro etc.), international licenses (Dungeons & Dragons, Jamie Oliver etc.) and classic games covering the entire history of the video game industry (Pong, Missile Command, Asteroids etc).
© 2009 Atari Europe SASU. All rights reserved.
Atari word mark and logo are trademarks owned by Atari Interactive, Inc.
Safe Harbor Statement
With the exception of the historical information contained in this release, the matters described herein contain certain "forward-looking statements" that are made pursuant to the Safe Harbor provisions of the Private Securities Litigation Reform Act of 1995. Forward-looking statements in this release are not promises or guarantees and are subject to risks and uncertainties that could cause our actual results to differ materially from those anticipated. These statements are based on management's current expectations and assumptions and are naturally subject to uncertainty and changes in circumstances. We caution you not to place undue reliance upon any such forward-looking statements. Actual results may vary materially from those expressed or implied by the statements herein. Some of the factors which could cause our results to differ materially include the following: the loss of key customers, such as Wal-Mart, Best Buy, Target, and GameStop; delays in product development and related product release schedules; inability to secure capital; loss of our credit facilities, adapting to the rapidly changing industry technology, including new console technology; maintaining relationships with leading independent videogame software developers; maintaining or acquiring licenses to intellectual property; fluctuations in the Company's quarterly net revenues and results of operations based on the seasonality of our industry; the termination or modification of our agreements with hardware manufacturers; and other factors described in our SEC filings.
The Company undertakes no duty to update any forward-looking statements to conform the statement to actual results or changes in the Company's expectations.
###
©2009 NFL Properties LLC. Team names and logos are trademarks of the teams indicated. All other (NFL-related marks) are trademarks of the National Football League. Officially Licensed Product of NFL PLAYERS | WWW.NFLPLAYERS.COM
Microsoft, Xbox, Xbox 360, Xbox LIVE, and the Xbox logos are trademarks of the Microsoft group of companies.
“PlayStation” and the “PS” Family logo are registered trademarks of Sony Computer Entertainment Inc.
Wii and Nintendo DS are trademarks of Nintendo. © 2006 Nintendo.
Related Resources:
News: Backyard Football '10 Announced
Title: Backyard Football '10 (Multi-Platform)
News: Backyard Football '10 Announced
Title: Backyard Football '10 (Multi-Platform)
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