GameMill Entertainment's Xia-Xia™ Game for Nintendo DS™ Scurries onto Store Shelves March 20th
Minneapolis, MN- February 15, 2011- GameMill Entertainment, an independent publisher of entertaining mass-market video games, announced today that Xia-Xia™ for Nintendo DS™ hand-held system, a fun-filled adventure video game based on the popular Xia-Xia™ hermit crab toys, will launch in North American retail stores March 20th.

From sandy beaches to deep blue seas, explore it all with fun and silly hermit crab characters in Xia-Xia the game. Set out on dozens of missions and along the way meet kooky friends and unlock loads of secret rewards in five unique worlds across 25 levels! Keep your eyes open, you must discover the hidden starfish in each world to move on to other adventures. With more than 30 collectible shells to uncover and over 60 missing friends to seek out, Xia-Xia the game provides hours of fun for all ages!

Developed by Black Lantern Studios, the Xia-Xia game for Nintendo DS is rated “E” for Everyone by the ESRB. For additional information about GameMill’s line of products, please visit: www.game-mill.com.

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About GameMill Entertainment
GameMill Entertainment, located in Minneapolis, Minnesota is a third-party publisher of various Children's and Casual games. Development platforms include PC, Nintendo handhelds and consoles including Nintendo DS™ and Wii™, Microsoft consoles including Xbox 360® video game and entertainment system and Kinect™ for Xbox 360®, and Sony handhelds and consoles including PlayStation®3 computer entertainment system. With development across the globe, GameMill is a source of entertaining and fun games for all ages. For more information, please visit: www.game-mill.com.

About Cepia LLC
Headquartered in St Louis, Mo., Cepia LLC is a privately held company that manufactures toys and games for children of all ages. The company was founded on the premise that sufficiently advanced technology is indistinguishable from magic. Ingenuity, creativity, playfulness and passion are the heart of Cepia and everything it creates. Cepia’s toy building enterprises include: Glo-E™, ZhuZhu Pets®, Kung Zhu™, ZhuZhu Princess™, ZhuZhu Babies™, ZhuZhu Puppies™ and their newest ventures DaGeDar™ and Xia-Xia™. ZhuZhu Pets® has received top honor Toy of the Year recognition in seven countries, including 2010 “Toy of the Year,” “Most Innovative Toy” and “Best Girls Toy” at the 2010 TOTY Awards in the U.S. All toys from Cepia LLC are sold globally through national chain retail outlets and independent toy stores. For more information, please visit www.cepiallc.com, www.zhuniverse.com, www.dagedar.com and www.xia-xiapets.com.
Related Resources:
News: Xia-Xia Release Date and Screens
Game: Xia-Xia (PC)
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