Koei Poised to Lead Next-Generation Game Development With New Toronto Studio
Company: Koei
TORONTO, CANADA - Oct. 25, 2005 - KOEI Co., Ltd., recognized worldwide as a leading interactive entertainment company, is pleased to announce the expansion of KOEI Canada, Inc. This state-of-the-art studio is the headquarters for the company's North American product development, and will have a significant effect on the city's game development landscape.

With a focus on top Canadian talent, KOEI Canada has amassed a skilled team of 30 world-class artists, programmers, designers, and support staff, and is planning to increase its workforce to between 150 and 200 employees over the next few years. The Toronto-based team members will also be given the opportunity to work at KOEI's other studios in Asia and Europe.

KOEI Canada is already developing two new titles, including a launch title for Sony's highly anticipated PlayStation 3 console, "Fatal Inertia," which is a
futuristic aerial combat racing game. Capitalizing on the combined energies of KOEI Canada's programmers and artists and some of Japan's top game creators, "Fatal Inertia" will set the benchmark for next-generation games.

"Toronto is a vibrant city with a rich cultural mosaic that provides us with the necessary talent to develop games for a global marketplace," said KOEI's
Founder and Chief Advisor Yoichi Erikawa, who under the pen name Kou Shibusawa is regarded as one of the world's top game designers. "As a game creator, I am excited to be here and to work firsthand on the 'Fatal Inertia' project. I feel that it will be a top launch title for the PlayStation 3."

KOEI continues to be one of the top publishers in its native Japan, and firmly believes that a presence in the global market requires product offerings
that address the shifting needs of each region. KOEI Canada is a milestone in the company's strategy for globalization. KOEI is determined to be "The World's #1 Entertainment Content Provider," and the Toronto studio will help make this vision a reality.

About KOEI Co., Ltd.
KOEI develops, publishes, and distributes interactive software worldwide for video game systems and personal computers. For fiscal 2004, KOEI posted
worldwide revenues of US$270 million and marked one of the highest profitability ratios in the industry. KOEI maintains operations in Japan, the United
States, Canada, the United Kingdom, France, Lithuania, China, Korea, Taiwan, and Singapore. The company's Dynasty Warriors(r) series has generated more than 9 million units in sales worldwide since its first release for the PlayStation game console in 1997.

The company constantly seeks the fine balance between entertainment, technology, art and education. More information about KOEI's products can be found on the Internet at www.koei.com, www.koeicanada.ca, www.koei.co.uk, and www.koei.co.jp.

Dynasty Warriors and the KOEI logo are registered trademarks or trademarks of KOEI Co., Ltd. Dynasty Warriors (c)2005 KOEI Co., Ltd. All rights reserved.
"PlayStation" and the "PS" Family logo are registered trademarks of Sony Computer Entertainment Inc. All other trademarks are properties of their respective owners.
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Game: Fatal Inertia (Playstation 3)
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