Konami to Showcase Dance Dance Revolution™ At the 2005 IHRSA Trade Show
Company: Konami
REDWOOD CITY, Calif. – March 14, 2005 – Konami Digital Entertainment – America, a division of Konami Digital Entertainment, Inc. today announced that it will feature Dance Dance Revolution (DDR) EXTREME™, the latest title in the groundbreaking DDR series, at the 2005 IHRSA trade show (booth # 1937). Scheduled to be held March 17-19 in San Francisco at the Moscone Center South, the IHRSA show is one of the leading fitness industry trade shows in the world.

IHRSA attendees will be able to experience DDR’s unique gameplay, which gets gamers off the couch and grooving along to more than 100 minutes of energetic dance music. Complete with a special dance pad that plugs directly into a PlayStation®2 computer entertainment system, DDR delivers a heart-pumping workout no matter how you play the game. Taking the exercise experience to an even greater level, DDR comes with a built-in workout mode that allows players to track how many calories they burn as they play. Throughout the show, Konami will be encouraging booth visitors to show off their moves on DDR and even compete with others to win their very own copy of DDR.

“DDR is not only one of the most innovative video game concepts ever, but it is also a fun and entertaining way for kids and adults to develop healthy habits and a fitness-oriented lifestyle,” said Jason Enos, product manager, Konami Digital Entertainment – America. “DDR is unique to the fitness world because it lets people exercise at their own pace, while still having fun playing a video game.”

Konami will be exhibiting at the IHRSA show in booth # 1937 during the entire length of the show. DDR EXTREME is rated “E” for Everyone by the ESRB and is available for an SRP of $39.99 for the standalone video game and $59.99 for the dance mat and video game bundle. To learn more about Dance Dance Revolution EXTREME™ and the DDR franchise, please go to: www.konami.com/gs/ddrextreme.

Konami Corporation is a leading developer, publisher and manufacturer of electronic entertainment properties, specializing in the home video game market. Konami Corporation’s action and adventure titles include the popular franchises Metal Gear Solid®, Silent Hill® and Castlevania®, among other top sellers. The latest information about Konami can be found on the Web at www.konami.com. Konami Corporation is a publicly traded company based in Tokyo, Japan with subsidiary offices, Konami Digital Entertainment, Inc. in the US and Konami of Europe in Frankfurt, Germany. Konami Corporation, the parent company of Konami Digital Entertainment, Inc. is traded in the United States on the New York Stock Exchange under the ticker symbol KNM. Details of the products published by Konami Digital Entertainment - America can be found at www.konami.com/gs.

DANCE DANCE REVOLUTION™, DANCE DANCE REVOLUTION EXTREME™ AND BEMANI™ are trademarks of Konami Corporation. Konami® is a registered trademark of Konami Corporation. © 1998 2004 Konami & Konami Computer Entertainment Tokyo. USP 6450888 "PlayStation" and “PS” Family are registered trademarks of Sony Computer Entertainment Inc. The ratings icon is a trademark of the Entertainment Software Association.
Related Resources:
Game: Dance Dance Revolution Extreme (Playstation 2)