LONDON – 18th FEBRUARY 2008 - Paramount Pictures added to the momentum of Xbox LIVE™ Marketplace Video Store in the UK, by confirming today that it is extending its partnership with Microsoft Corp. to bring its catalogue of current and library films to the UK as well. This means that all Xbox 360™ owners connected to Xbox LIVE can now download-to-rent both high definition and standard definition Paramount Pictures movies direct to their console via Xbox LIVE Marketplace Video Store. With this latest partnership, Xbox 360 aims to place itself at the centre of digital entertainment in the living room, giving consumers the best in high definition games, movies and music videos along with access to friends, digital music and pictures.
From Tuesday 19th February, ‘Transformers’, those robots in disguise, will get a LIVE action outing as the war between the evil Decepticons and the heroic Autobots erupts on Xbox LIVE Marketplace Video Store along with other Paramount blockbusters. Available in SD and/or HD formats, download-to-rent films will cost from as little as 250 Microsoft Points (*ERP £2) for standard definition movies and from 380 Microsoft Points (*ERP £3.20) for high definition movies.
Robin Burrowes, Xbox LIVE Marketing Manager UK, Microsoft Entertainment and Devices Division commented: “We are really happy to be able to welcome Paramount to Xbox LIVE Marketplace in UK. This announcement gives our Video Store customers in the UK an even greater choice of entertainment with a great level of HD movie quality, as always.”
Alex Carloss, Executive Vice President and General Manager, Worldwide Digital Distribution, Paramount Digital Entertainment - one of the key studio partners when Xbox LIVE Marketplace Video Store launched in the US - commented on the expansion into Europe : “We’re excited to be involved in the acceleration phase of the European launch of Xbox LIVE’s Video Store and look forward to watching this service grow. To deliver Paramount’s top films to people in their living room via a games console fits perfectly with our global digital distribution strategy.”
Paramount Pictures / DreamWorks movies coming to Xbox LIVE Marketplace Video Store this Spring include:
· Transformers (available in SD and HD)
· Goodbye Bafana (available in SD and HD)
· Intersection (available in SD)
· Primal Fear (available in SD)
· Clear and Present Danger (available in SD)
· Naked Gun 2 & 1/2: The Smell of Fear (available in SD)
· Naked Gun 33 & 1/3 (available in SD)
· Top Secret! (available in SD)
· Bug (available in SD)
· Hardball (available in SD)
· The Phantom (available in SD)
· Orange County (available in SD)
· 1408 (available in SD and HD)
· Disturbia (available in SD and HD)
· Hot Rod (available in SD and HD)
· A Mighty Heart (available in SD and HD)
· Heartbreak Kid (available in SD and HD)
· Stardust (available in SD and HD)
· In to the Wild (available in SD and HD)
Additional movies from Warner Bros will also be added to the service this Spring. Many films will be available in high definition. They include:
· The Assassination of Jesse James (Warner Bros, available in SD and HD)
· Beowulf (Warner Bros, available in SD and HD)
· License to Wed (Warner Bros, available in SD and HD)
· No Reservations (Warner Bros, available in SD and HD)
· The December Boys (Warner Bros, available in SD and HD)
· Nancy Drew (Warner Bros, available in SD and HD)
The diverse list of new content means there are even more incredible entertainment choices on Xbox LIVE for everyone in the family. All gamers in the UK, France, Germany and Ireland need to access this service with both an Xbox Live Silver or Gold membership and a broadband connection. More information about the content available on Xbox LIVE Marketplace Video Store can be found at: www.xbox.com
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About Xbox 360
Xbox 360 is the most powerful video game and entertainment system, delivering the best games, the next generation of the premier Xbox Live online gaming network and unique digital entertainment experiences that revolve around gamers. Xbox 360 is expected to have a catalogue of 160 high-definition games by the end of 2006 and to be available in nearly 37 countries by the end of this year. More information can be found online at http://www.xbox.com/xbox360.
About Xbox Live
Xbox Live is the first and only unified online entertainment network seamlessly integrated throughout the entire console experience, making it easy for people to find the friends, games and entertainment they want from the moment they power on their Xbox 360 system. Xbox Live connects millions of members across nearly 25 countries to enjoy hundreds of multiplayer games, downloadable games via Xbox Live Arcade, free and premium playable game demos, music videos, and movie trailers, as well as new game levels, characters and vehicles for all their favourite retail games. More information can be found online at http://www.xbox.com/en-us/live
About Paramount Digital Entertainment
Paramount Digital Entertainment (PDE) is part of Paramount Pictures Corporation. Paramount Pictures Corporation (PPC), a global producer and distributor of filmed entertainment, is a unit of Viacom (NYSE: VIA, VIA.B), a leading content company with prominent and respected film, television and digital entertainment brands. The company's labels include Paramount Pictures, Paramount Vantage, Paramount Classics, DreamWorks, MTV Films and Nickelodeon Movies. PPC operations also include Paramount Digital Entertainment, Paramount Home Entertainment, Paramount Pictures International, Paramount Licensing Inc., Paramount Studio Group, and Worldwide Television Distribution.
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