Mario, Luigi, Princess Peach Take on the NBA's Best
Company: Nintendo
REDWOOD CITY, Calif. – January 5, 2005 – Electronic Arts (NASDAQ: ERTS) and Nintendo announced today a partnership that brings the Nintendo All-Stars – Mario, Luigi and Princess Peach – to the Nintendo GameCube version of NBA STREET V3, scheduled to launch in February under the EA SPORTS BIGTM brand. The game is being produced by Electronic Arts Canada, the studio that also is home to the industry-leading NBA LIVE and NCAA® March Madness® hoops video game franchises.

Featuring today's biggest NBA stars, a collection of the league's all-time greats, a Hall of Fame cast of past STREET characters, and now, for the first time ever, Mario, Luigi and Princess Peach, NBA STREET V3 is non-stop, action-packed fun. Mario, Luigi and Princess Peach are available to play as the Nintendo All-Stars team, while they are also available to compete individually in NBA STREET V3's new slam dunk contest.

"We're very excited to be able to incorporate the Nintendo All-Stars, as well as their own authentic Nintendo court, into NBA STREET V3," said V3 executive producer Wil Mozell. "There's nothing quite like seeing Mario, Luigi and Peach taking the over-the-top gameplay of NBA STREET V3 to the extreme as they square off against some of today's top NBA stars and all-time greats."

"Nintendo's characters have always proved they can compete on the world stage," says George Harrison, Nintendo of America's senior vice president of marketing and corporate communications. "Now they'll show that they can compete on the streets as well."

The highly-anticipated third chapter in the multi-platinum-selling series expands on the fast-paced and larger-than-life game play that has made the franchise a hit. The all-new Trick Stick and interactive Gamebreaker control elevates the game to new heights with unmistakable style and attitude. NBA STREET V3 is also packed with highly detailed authentic street courts, deep player customization options, and new Court Creator. Screen shots of the game can be found at http://info.ea.com.

About Electronic Arts
Electronic Arts, headquartered in Redwood City, California, is the world's leading interactive entertainment software company. Founded in 1982, EA posted revenues of $2.96 billion for fiscal 2004. The company develops, publishes, and distributes interactive software worldwide for video game systems, personal computers and the Internet. In 2003, EA had 27 titles that sold more than one million copies. Electronic Arts markets its products under three brand names: EA SPORTSTM, EA GAMESTM and EA SPORTS BIGTM. EA's homepage and online game site is www.ea.com. More information about EA's products and full text of press releases can be found on the Internet at http://info.ea.com.

About Nintendo
The worldwide leader and innovator in the creation of interactive entertainment, Nintendo Co., Ltd., of Kyoto, Japan, manufactures and markets hardware and software for its popular home and portable video game systems. Each year, hundreds of all-new titles for the best-selling Game Boy® Advance SP, Nintendo DSTM and Nintendo GameCubeTM systems extend Nintendo's vast game library and continue the tradition of delivering a rich, diverse mix of quality video games for players of all ages. Since the release of its first home video game system in 1983, Nintendo has sold more than 1.9 billion video games and more than 336 million hardware units globally, creating enduring industry icons such as MarioTM and Donkey Kong® and launching popular culture franchise phenomena such as Metroid®, ZeldaTM and Pokémon®. A wholly owned subsidiary, Nintendo of America Inc., based in Redmond, Wash., serves as headquarters for Nintendo's operations in the Western Hemisphere. For more information about Nintendo, visit the company's Web site at www.nintendo.com.

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Electronic Arts, EA, EA SPORTS, EA SPORTS BIG, and EA GAMES are trademarks or registered trademarks of Electronic Arts Inc. in the U.S. and/or other countries. The NBA is a trademark of NBA Properties, Inc. NCAA and March Madness are trademarks or registered trademarks of the National Collegiate Athletic Association. PlayStation is a registered trademark of Sony Computer Entertainment Inc. Nintendo GameCube is a trademark of Nintendo. Mario, Peach and Luigi characters used with permission, © 2005 Nintendo. Microsoft and Xbox are either trademarks or registered trademarks of Microsoft Corporation in the United States and/or other countries. All other trademarks are the property of their respective owners.
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