Sega Confirms Hatsune Miku: Project Diva F™ Releasing in the West
Company: Sega
SAN FRANCISCO & LONDON – June 6, 2013 – SEGA® of America, Inc. and SEGA® Europe today announced that Hatsune Miku: Project DIVA F™, the ultimate rhythm game where players can experience a concert with the virtual diva at any given moment, will be available in North America on both PlayStation®3 system and Playstation®Network, and in Europe on Playstation®Network. Being the first console game released for the franchise in the West, Hatsune Miku: Project DIVA F will include all of the updated graphics, additional songs and features of the Japanese version, but fans won’t have to wait long to play the game as the demo will be available on June 11th for the U.S. and June 12th for Europe.

Hatsune Miku is the world's most popular digital singer produced by Crypton Future Media,INC.
Her popularity continues to increase in the West and she has over 950,000 dedicated English speaking fans on Facebook. In 2011, she packed the Nokia Theater in Los Angeles for her first ever Western concert, and tickets sold out almost instantly. To gauge interest for Hatsune Miku: Project DIVA F in the west, SEGA asked fans to like and share an image of Miku to pledge their support, and the response was astounding. In less than 3 days, the post received over 25,000 likes and 15,000 shares.

“It’s very rare that we’re able to answer the overwhelming support and demand for a game like Hatsune Miku: Project DIVA F,” said John Cheng, President and COO, SEGA of America. “And we’re excited to be able to deliver this creative and unique experience for the western audience to enjoy.”
Step onto the world's ultimate stage! Join Hatsune Miku in an all-new video game featuring selections from her popular songs. Hatsune Miku: Project DIVA F features 38 unique songs including popular tracks like Tell Your World and Black★Rock Shooter. Players can create and share their own Miku videos in “Edit Mode” and can customize the popular diva with over 90 costumes and 100 accessories.

Hatsune Miku: Project DIVA F™ is slated for release on PlayStation®3 system and via digital download on PlayStation®Network in August 2013. For more information about the game, please visit www.sega.com; to download SEGA game assets, please visit www.sega-press.com.

About SEGA® of America, Inc.
SEGA® of America, Inc. is the American arm of Tokyo, Japan-based SEGA® Corporation, a worldwide leader in interactive entertainment both inside and outside the home. The company develops, publishes and distributes interactive entertainment software products for a variety of hardware platforms including Windows PC, wireless devices, and those manufactured by Nintendo, Microsoft and Sony Computer Entertainment. SEGA® of America’s Web site is located at www.sega.com.

About SEGA® Europe Ltd.:
SEGA® Europe Ltd. is the European Distribution arm of Tokyo, Japan-based SEGA® Corporation, and a worldwide leader in interactive entertainment both inside and outside the home. The company develops and distributes interactive entertainment software products for a variety of hardware platforms including PC, wireless devices, and those manufactured by Nintendo, Microsoft and Sony Computer Entertainment Europe. SEGA Europe’s website is located at www.sega.com

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