Sega Unveils Details for Mario & Sonic at the Olympic Games
Company: Sega
LONDON (September. 26, 2007) – SEGA Europe Ltd and SEGA® of America, Inc., today revealed details of the exciting blockbuster title, Mario & Sonic at the Olympic Games™. Published by SEGA across Europe and North America, and published by Nintendo in the Japanese market, Mario & Sonic at the Olympic Games is licensed through a worldwide partnership with International Sports Multimedia (ISM), the exclusive interactive entertainment software licensee of the International Olympic Committee (IOC).

This exciting new game for the Wii™ video game system Wii™ and Nintendo DS™ system is packed with all-new interactive features and includes 20 authentic Olympic events – played out in stylised Olympic venues. Using the Wii Remote™ and Nunchuck™ control system, players can have an unparalleled interactive experience and compete using one of 16 characters – 8 from the world of Mario and 8 from the world of Sonic. The Wii controls are created specifically to replicate the actions that offer the best results for each event which include:

Fencing – Individual epée
Archery
Shooting – Skeet
Gymnastics - Trampoline
Gymnastics - Vault
Field - High Jump
Field - Pole Vault
Field - Long Jump
Field - Triple Jump
Field – Javelin Throw
Field - Hammer Throw
Rowing – Single Sculls
Table Tennis - Singles
Aquatics – 100m Freestyle
Aquatics – 4x100m Freestyle
Track – 110m and 400m Hurdles
Track – 4x100m Relay
Track –100m and 400m

The interactive Wii controls include actions like swinging the Wii Remoteâ„¢ to simulate hammer throw, notching the Nunchuk to shoot arrows, and replicating swimming strokes. Players can also discover the best way to win a game by experimenting with different movements to discover secret boosts to propel them towards a win.

With four playing styles to choose from, players can decide their game strategy: all-around, technical, speed, and power - for example: Mario and Amy (All-around), Peach and Tails (Technical), Sonic and Yoshi (Speed), and Knuckles and Bowser (Power). Players will be able to choose and try out, in both single and multiplayer mode, each event individually with Single Match mode (where players can choose their event and play until they score top marks). They can also compete for the highest overall score in a series of events in Circuit mode (where players can either create their own circuit by choosing the individual events, choose a pre-determined circuit, or randomly generate a circuit). Gamers looking for extra tests of their athletic abilities can choose the single-player Mission mode and earn top marks on challenges made for only the toughest athlete. Additionally, gamers can learn about the history of the Olympic Games through trivia, quizzes, and mini-games and unlock all-new facts and figures from past Olympic Games in the Gallery.

Mario & Sonic at the Olympic Games will be in-stores across Europe on November 23, 2007 for Wii, and Q1 2008 for the Nintendo DS. For more information on Mario & Sonic at the Olympic Games, including new trailers, screenshots, and art, please visit www.sega-press.com .

About SEGA Europe Ltd.:
SEGA® Europe Ltd. is the European Distribution arm of Tokyo, Japan-based SEGA Corporation, and a worldwide leader in interactive entertainment both inside and outside the home. The company distributes interactive entertainment software products for a variety of hardware platforms including PC, wireless devices, and those manufactured by Nintendo, Microsoft and Sony Computer Entertainment Europe. SEGA Europe’s web site is located at www.sega-europe.com.
About SEGA of America, Inc.:
SEGA® of America, Inc. is the American arm of Tokyo, Japan-based SEGA Corporation, a worldwide leader in interactive entertainment both inside and outside the home. The company develops, publishes and distributes interactive entertainment software products for a variety of hardware platforms including PC, wireless devices, and those manufactured by Nintendo, Microsoft and Sony Computer Entertainment Inc. SEGA of America’s Web Site is located at www.sega.com.

About Nintendo
The worldwide innovator in the creation of interactive entertainment, Nintendo Co., Ltd., of Kyoto, Japan, manufactures and markets hardware and software for its Wii™, Nintendo DS™, Game Boy Advance™ and Nintendo GameCube™ systems. Since 1983, Nintendo has sold nearly 2.4 billion video games and more than 420 million hardware units globally, and has created industry icons like Mario™, Donkey Kong™, Metroid™, Zelda™ and Pokémon™. As a wholly owned subsidiary, Nintendo of Europe, based in Grossostheim, Germany, was established in 1990 and serves as headquarters for Nintendo’s operations in Europe.

About ISM:
ISM is active in managing and developing entertainment software applications. In addition to the exclusive rights ownership of the Olympic Games, ISM is one of the world's leading providers of sports fantasy games, particularly specializing in the football/soccer sector. Visit the company's website at www.ismltd.com

TM IOC
SUPER MARIO characters © NINTENDO
Nintendo, Nintendo DS and Wii are trademarks of Nintendo.
SONIC THE HEDGEHOG characters © SEGA. All Rights Reserved.
Sega is registered in the U.S. Patent and Trademark Office. SEGA, the SEGA logo and Sonic The Hedgehog are either registered trademarks or trademarks of SEGA Corporation.
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Game: Mario & Sonic at the Olympic Games (Wii)
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