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American McGee’s Bad Day: LA Announced as The Supersonic Group’s First Product to Be Released in UK and Europe
Company: The Supersonic Group
Date: 25 May 2006
London, May 25th, 2006 – The Supersonic Group today announced that the highly anticipated “American McGee’s Bad Day: LA" will be the first title released by its European headquarters on Xbox.
The product is due to launch Q4 2006. "American McGee’s: Bad Day LA," 3rd Person action/adventure, was developed by Enlight Software originally and will be distributed under a co-publishing venture with The Supersonic Group’s ‘Supersonic Entertainment brand .
McGee's latest game, "Bad Day LA," is a spoof of disaster films like "The Day After Tomorrow." "In simple terms, 'Bad Day LA' is every blockbuster disaster film funneled into one insane day as experienced from the perspective of the world's ultimate politically incorrect antihero," McGee said, adding that the story and events are meant to humorously highlight what he called the ridiculous nature of the "fear culture" in the U.S.
Los Angeles resident McGee said that the game will bring the vibe of the city into this context. For example, in the midst of natural disasters, the game's residents remain on their cell phones as they watch citizens on fire run down the street.
The protagonist is a homeless man who abandoned his privileged life as a successful Hollywood agent after losing his self-respect. McGee said supporting characters in the game are a recognizable cross section of broad stereotypes, including a blond Beverly Hills bimbo, a Hispanic yard worker, a gung-ho action hero and a middle-class white kid.
Although the game will not use celebrity talent, McGee said certain household names provided inspiration for several of the main characters. Among those he cited are Dave Chappelle, Haley Joel Osment, Danny Trejo, Arnold Schwarzenegger and Paris Hilton.
"We are absolutely thrilled to have such a strong title as ‘Bad Day:LA to launch our operation in Europe," said Supersonic Groups’ CEO Mark Maitland "Bad Day:LA’ represents all of the qualities that fans love of gaming, we are making history by distributing a product that many others are not comfortable with due to events in the world. We are equally delighted to be working with such a dedicated group Enlight Software -- they have the strength to ensure that the title will be of top class and we can’t wait for the public to see it.
‘The Supersonic Group was a perfect partner to publish Bad Day: LA in Europe’ said Trevor Chan, Chairman of Enlight Software. ‘Supersonic are a breath of fresh air for the industry with their films and games; the enthusiasm they have shown for the product was a key decision in choosing them as a partner and one which we feel will take the game to where it should be. Bad Day: LA is unique an innovative and we feel that it will be a major success. The interest we have had has been phenomenal and we hope for this to continue’
Official Bad Day: LA Website – http://www.enlight.com/bdla/
About The Supersonic Group
Based in London, UK, The Supersonic Group is a publisher, film makers and marketer of entertainment software and films in North America and Western Europe. The company develops and licenses properties from several sources, including global entertainment and media companies, and publishes software for DVD media, wireless devices, personal computers and videogame consoles including those manufactured by, Microsoft Corporation. For more information, please visit our website at
www.thesupersonicgroup.com
About Enlight Software
Enlight is one of the world's leading developers and publishers of entertainment software. The company was founded by Trevor Chan in 1993, with a mission of creating games that are not only entertaining, but of equal importance, enlightening. Since the company's inception, Enlight has won numerous industry awards for its innovative and top-quality game products and Mr. Chan is considered one of the most distinctive and progressive designers in the gaming industry.
In addition to operating two development studios, Enlight has a solid publishing and distribution network across North America, Europe and Asia. Its North America publishing division, based in Parkville, Maryland is managed by industry veteran Paul Lombardi.
With its roots in development and its developer-friendly corporate culture, Enlight, as a publisher, has won the alignment of some of the industry's most renowned development teams, to continue its mission of bringing innovative and top-quality game titles to gamers across the world.
http://www.enlight.com/
With its roots in development and its developer-friendly corporate culture, Enlight, as a publisher, has won the alignment of some of the industry's most renowned development teams, to continue its mission of bringing innovative and top-quality game titles to gamers across the world.
The product is due to launch Q4 2006. "American McGee’s: Bad Day LA," 3rd Person action/adventure, was developed by Enlight Software originally and will be distributed under a co-publishing venture with The Supersonic Group’s ‘Supersonic Entertainment brand .
McGee's latest game, "Bad Day LA," is a spoof of disaster films like "The Day After Tomorrow." "In simple terms, 'Bad Day LA' is every blockbuster disaster film funneled into one insane day as experienced from the perspective of the world's ultimate politically incorrect antihero," McGee said, adding that the story and events are meant to humorously highlight what he called the ridiculous nature of the "fear culture" in the U.S.
Los Angeles resident McGee said that the game will bring the vibe of the city into this context. For example, in the midst of natural disasters, the game's residents remain on their cell phones as they watch citizens on fire run down the street.
The protagonist is a homeless man who abandoned his privileged life as a successful Hollywood agent after losing his self-respect. McGee said supporting characters in the game are a recognizable cross section of broad stereotypes, including a blond Beverly Hills bimbo, a Hispanic yard worker, a gung-ho action hero and a middle-class white kid.
Although the game will not use celebrity talent, McGee said certain household names provided inspiration for several of the main characters. Among those he cited are Dave Chappelle, Haley Joel Osment, Danny Trejo, Arnold Schwarzenegger and Paris Hilton.
"We are absolutely thrilled to have such a strong title as ‘Bad Day:LA to launch our operation in Europe," said Supersonic Groups’ CEO Mark Maitland "Bad Day:LA’ represents all of the qualities that fans love of gaming, we are making history by distributing a product that many others are not comfortable with due to events in the world. We are equally delighted to be working with such a dedicated group Enlight Software -- they have the strength to ensure that the title will be of top class and we can’t wait for the public to see it.
‘The Supersonic Group was a perfect partner to publish Bad Day: LA in Europe’ said Trevor Chan, Chairman of Enlight Software. ‘Supersonic are a breath of fresh air for the industry with their films and games; the enthusiasm they have shown for the product was a key decision in choosing them as a partner and one which we feel will take the game to where it should be. Bad Day: LA is unique an innovative and we feel that it will be a major success. The interest we have had has been phenomenal and we hope for this to continue’
Official Bad Day: LA Website – http://www.enlight.com/bdla/
About The Supersonic Group
Based in London, UK, The Supersonic Group is a publisher, film makers and marketer of entertainment software and films in North America and Western Europe. The company develops and licenses properties from several sources, including global entertainment and media companies, and publishes software for DVD media, wireless devices, personal computers and videogame consoles including those manufactured by, Microsoft Corporation. For more information, please visit our website at
www.thesupersonicgroup.com
About Enlight Software
Enlight is one of the world's leading developers and publishers of entertainment software. The company was founded by Trevor Chan in 1993, with a mission of creating games that are not only entertaining, but of equal importance, enlightening. Since the company's inception, Enlight has won numerous industry awards for its innovative and top-quality game products and Mr. Chan is considered one of the most distinctive and progressive designers in the gaming industry.
In addition to operating two development studios, Enlight has a solid publishing and distribution network across North America, Europe and Asia. Its North America publishing division, based in Parkville, Maryland is managed by industry veteran Paul Lombardi.
With its roots in development and its developer-friendly corporate culture, Enlight, as a publisher, has won the alignment of some of the industry's most renowned development teams, to continue its mission of bringing innovative and top-quality game titles to gamers across the world.
http://www.enlight.com/
With its roots in development and its developer-friendly corporate culture, Enlight, as a publisher, has won the alignment of some of the industry's most renowned development teams, to continue its mission of bringing innovative and top-quality game titles to gamers across the world.
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Game: Bad Day L.A. (Xbox)
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Game: Bad Day L.A. (Xbox)
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