Ubisoft® Makes Interactive TV a Reality with Creation of Rabbids® Invasion the Interactive TV Show
Company: Ubisoft
LONDON, UK —June 10, 2013 — Today at the Electronic Entertainment Expo (E3), Ubisoft announced that it is delivering an interactive TV series playable on mobile devices and next-gen consoles, partnering closely with Microsoft to bring it to Xbox One®, the all-in-one games and entertainment system from Microsoft. The Rabbids Invasion TV series, created by Ubisoft Motion Pictures in partnership with France Televisions and Nickelodeon, airs later this year. Rabbids Invasion The Interactive TV Show will be available in 2014.

The interactive series is being developed by Ubisoft Paris with support from Ubisoft Barcelona. With more than 14 million games sold, the Rabbids are some of Ubisoft’s best-loved characters, and their wacky adventures appeal to kids and families across the globe. With Rabbids Invasion The Interactive TV Show, the majority of the 78 seven-minute CGI episodes from the original Rabbids Invasion TV series will be adapted to allow the audience to join with the Rabbids in acting out some of their crazy antics.

Thanks to the integrated motion control and voice recognition of next-generation consoles, Ubisoft is able to create an innovative mix of classic television programming and the interactive elements of video games. On mobile devices, Rabbids Invasion The Interactive TV Show will be playable using touch technology as well as other features such as the camera and microphone.

“By bringing truly interactive TV to life, Ubisoft is revolutionizing the way entertainment is delivered and experienced,” said Adrian Lacey, IP Development Director of Ubisoft’s French studios. “We believe that Rabbids Invasion The Interactive TV Show enriches the hilarious narrative content of the TV show and provides a way for the whole family to not just watch, but participate in the program.”

About Ubisoft Motion Pictures
Ubisoft Motion Pictures was created in January 2011 to expand the audience of Ubisoft’s successful video game brands by bringing them to film, television and Web series. In addition to the Rabbids TV series, the studio is also in production on two feature-length films: Assassin’s Creed and Tom Clancy’s Splinter Cell. A feature film based on Tom Clancy’s Ghost Recon is also in development.

About Ubisoft:
Ubisoft is a leading producer, publisher, and distributor of interactive entertainment products worldwide and has grown considerably through a strong and diversified lineup of products and partnerships. Ubisoft has offices in 29 countries and has sales in more than 55 countries around the globe. It is committed to delivering high-quality, cutting-edge video game titles to consumers. For the 2012-13 fiscal year Ubisoft generated sales of €1,256 million. To learn more, please visit www.ubisoftgroup.com.

© 2013 Ubisoft Entertainment. All Rights Reserved. Rabbids, Ubisoft, and the Ubisoft logo are trademarks of Ubisoft Entertainment in the US and/or other countries

© 2013 Ubisoft Motion Pictures Rabbids SAS. All Rights Reserved. Rabbids, Ubisoft, and the Ubisoft logo are trademarks of Ubisoft Entertainment in the US and/or other countries

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