Call of Duty: Black Ops Sales Record #2

Largest entertainment launch in history establishes new Xbox LIVE record with 2.6 million unique players in one day
Activision Publishing today announced that Treyarch's Call of Duty: Black Ops established an all-new five-day worldwide sell-through record of more than $650 million, exceeding Activision's previous five-day worldwide record of $550 million set by last year's Call of Duty: Modern Warfare 2, according to internal Activision estimates. In addition to beating all previous first-and five-day box office, book and video game sell-through records, Call of Duty: Black Ops set two new records on Xbox LIVE. According to Microsoft, more than 5.9 million multiplayer hours were logged playing the game by end of launch day, November 9; more than 2.6 million unique gamers played the game in one day on November 9.