Hip Interactive Corp. to Publish New Stolen'TM' Title Worldwide
Friday June 18, 9:48 am ET
MISSISSAUGA, Ontario--(BUSINESS WIRE)--June 18, 2004--Hip Interactive Corp. (TSX: HP - News), Canada's leading provider of electronic entertainment products, including video games and accessories, PC games and movies, today announced it has signed a deal to publish worldwide the highly anticipated stealth game, Stolen(TM), which is expected to release in March 2005. Hip Interactive owns all rights to the multi-format game and property, seeing it as a perfect fit with its Hip Games(TM) catalogue.
World-class developer Blue 52 has been working on the game for the past two and a half years. The team put its best efforts in reaching an unprecedented level of excellence with a specific focus on high quality rendering technology, including advance shadowing and lighting techniques, character animations and high-tech gadgets and weaponry.
Stolen(TM) is a realistic, third-person, stealth-based, action game starring a high-tech female thief, who is slated to become a long-term gaming icon. The fast-growing stealth segment generated some of 2003's biggest hits and clearly has a genuine worldwide appeal. Competing in this latest genre as innovative high-tech stealth/robbery game, Stolen(TM) will generate great interest from gamers worldwide thanks to its stunning looks and captivating gameplay.
"Our team was impressed by the quality of Stolen(TM) and the possibilities for future successes," commented Arindra Singh, President and Chief Executive Officer of Hip Interactive. "Over its lifetime, as an "A" title, we are anticipating the game to be one of our top sellers in Fiscal 2005, along the lines of Pariah, Playboy: The Mansion and Fear Factor: Unleashed. Not only does Stolen(TM) add to the growing number of quality games offered under our Hip Games(TM) division, but also confirms its ambitions to be a worldwide publisher of games on all formats."
About Blue 52
Blue 52 is a games development company, currently developing games for PlayStation2®, X-Box®, GameCube® and PC. The company is based in Camden Town, North London, UK and employs over 50 highly skilled and dedicated staff. Blue 52's previous game releases include "Peter Pan: Legend of Neverland", developed for Disney Interactive. During the past four years, Blue 52 has also undertaken development projects for Sony Computer Entertainment, Take 2 Interactive and Vivendi Universal Games.
About Hip Interactive
Hip Interactive (www.hipinteractive.com) is a leading provider of electronic entertainment products, including PC and video games, movies, video arcade games, and proprietary games, branded as Hip Games(TM), and accessories, branded as Hip Gear(TM). The Company distributes all first party products, including Sony, Microsoft and Nintendo hardware, software and accessories, as well as third party licensed video game software. With offices across North America and in Europe, Hip uses its distribution business to leverage into higher margin, higher growth areas of the electronic entertainment industry, such as licensing, publishing and its proprietary games and accessories. Hip Interactive trades on The Toronto Stock Exchange under the trading symbol HP and has 62,996,754 common shares issued and outstanding.