Red Bull Exclusive Quest Coming to Destiny

In-game adventure and rewards available on custom-designed Destiny Red Bull cans
Activision Publishing and Bungie, together with Red Bull, announced today a partnership that will bring a new quest to Destiny players via custom-designed Red Bull Energy Drink cans, inviting consumers across the United States and Canada to Become Legend, making this the first time a video-game, or any third party brand, has ever appeared on the Red Bull can.
Access to the quest will be available on specially-marked cans of Red Bull and leverage themes of speed, tenacity and strategy inspired by the energy drink, through www.RedBullQuest.com. Each Red Bull can will also include bonus XP to help players prepare for this quest. Players can start using the bonus XP throughout the summer, with the in-game quest kicking off following the launch of The Taken King, the latest addition to the Destiny universe scheduled for release on September 15, 2015.
The first Destiny-branded cans will be available exclusively across 7-Eleven stores in July with a full retail roll-out in August. Closer to the launch of The Taken King, special Destiny-branded 4-packs of Red Bull will be available exclusively at Walmart that contain a Mega XP Accelerator, giving Destiny players an even greater advantage leading up to the launch.