amBX Acquires PS3 Tools & Middleware License

amBX to develop its ambient experiences technology beyond the PC market and into the worldwide game market
amBX sent over a press release announcing that it has concluded a Tools & Middleware License agreement with Sony Computer Entertainment Inc. (SCEI) for PS3. amBX is a technology that enables content creators to add real world effects using light, colour, rumble and even air flow, through licensed amBX devices, to the virtual worlds of computers, games, music, movies and TV entertainment.

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