Sanrio Digital announced today that Aeria Games & Entertainment will publish in North America Hello Kitty Online, a MMORPG which allows players to explore and adventure in Sanrio's fantasy world, a magical land that has fallen under the influence of a mysterious and malevolent power. Aeria Games will manage North American online publishing and game service operations for the game. Sanrio Digital will manage retail publishing of the game and operate SanrioTown, the Sanrio-themed portal and social networking site integrated with Hello Kitty Online.